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2022 Ford EcoSport MSRP vs Invoice vs True Dealer Cost

Price terms Used in this Guide:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost
2022 EcoSport - Trim: S - 4-Door Crossover with AWD. Powered by by a 2L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$22,040
Invoice Price
$21,600
Destination Fee
$1,295
Holdback
$661
Dealer Cost
$22,234
Find Your  Price
2022 EcoSport - Trim: SE - 4-Door Crossover with AWD. Powered by by a 2L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$25,510
Invoice Price
$25,000
Destination Fee
$1,295
Holdback
$765
Dealer Cost
$25,530
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2022 EcoSport - Trim: SES - 4-Door Crossover with AWD. Powered by by a 2L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$28,205
Invoice Price
$27,641
Destination Fee
$1,295
Holdback
$846
Dealer Cost
$28,090
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2022 EcoSport - Trim: Titanium - 4-Door Crossover with AWD. Powered by by a 2L, 4 Cylinder, Gas Engine w/ Automatic Transmission.
MSRP
$28,395
Invoice Price
$27,827
Destination Fee
$1,295
Holdback
$852
Dealer Cost
$28,270
Find Your  Price

How to Calculate The Dealer Cost of a Ford EcoSport

Formula for Calculating Dealer Cost:

  • Example: Base Ford EcoSport invoice price + the dealer Invoice price of all the options + destination - Holdback = Total Dealer Cost.
  • What is Holdback? A hidden amount that manufacturers give back to a dealer. It is a percentage of the MSRP or the Invoice price.

Total Dealer Cost - Rebate and Incentive + Taxes / Licensing Fees = True Dealer Cost.

Note: All Ford EcoSport MSRP, invoice and dealer cost dollar figures above are subject to change without notice.

A note about rebates: Most rebates are subtracted from the "on the road" figure. In most cases, you can have the rebate if you are arranging your own financing or you are paying cash. If you decide to use the manufacturer’s low interest financing, you do not usually get the rebate. Ask your dealer for details.