2024, 2025 Lincoln Nautilus MSRP vs Invoice vs True Dealer Cost

Starting at $52,010

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The Lincoln Nautilus Price Guide Below Includes:

The prices below shows the MSRP, Invoice Price and True Dealer Cost.
The true dealer cost is calculated by the following formula:
[Invoice Price] + [Destination Fee of $1,595] – [Holdback ( No Holdback )] = Dealer Cost.
Holdback is a hidden manufacturer markup passed on to dealers.

Price terms Used in this Guide:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost

The Destination Fee of $1,595 is included in the prices below.

2025 Trims	MSRP	Invoice	Dealer Cost	Dealer Pricing
Premiere Crossover 2 L \| 4 Cyl \| Automatic \| AWD	$53,385	$51,054	$51,054	Get Price
Reserve Crossover 2 L \| 4 Cyl \| Automatic \| AWD	$62,605	$59,249	$59,249	Get Price
Black Label Crossover 2 L \| 4 Cyl \| Automatic \| AWD	$76,545	$72,048	$72,048	Get Price

2024 Trims	MSRP	Invoice	Dealer Cost
Premiere 2L \| 4 Cyl. \| Automatic \| AWD	$52,010	$49,741	$49,741
Reserve 2L \| 4 Cyl. \| Automatic \| AWD	$56,345	$53,334	$53,334
Black Label 2L \| 4 Cyl. \| Automatic \| AWD	$75,845	$71,390	$71,390

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