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2024 Ram 1500 MSRP vs Invoice vs True Dealer Cost

2024 Ram 1500 Invoice Price Guide - Holdback - Dealer Cost - MSRP
Starting at  $39,915
Get Your Price
Select a Crew Cab or Quad Cab below:

Crew Cab
Quad Cab
Price terms Used in this Guide:
MSRP | Invoice Price | Destination Fee | Holdback | Dealer Cost

Crew Cab

Crew Cab Models MSRPInvoiceDealer Cost
5'7' Box Tradesman
3.6L | 6 Cyl. | Automatic | RWD
$42,665 $41,120 $39,840
6'4' Box Tradesman
3.6L | 6 Cyl. | Automatic | RWD
$45,960 $44,290 $42,911
5'7' Box Tradesman
3.6L | 6 Cyl. | Automatic | 4WD
$46,515$44,823$43,428
5'7' Box Big Horn-Lone Star
3.6L | 6 Cyl. | Automatic | RWD
$47,880 $45,495 $44,059
6'4' Box Tradesman
3.6L | 6 Cyl. | Automatic | 4WD
$49,810$47,992$46,498
6'4' Box Big Horn-Lone Star
3.6L | 6 Cyl. | Automatic | RWD
$51,175 $48,618 $47,083
5'7' Box Big Horn-Lone Star
3.6L | 6 Cyl. | Automatic | 4WD
$51,730$49,193$47,641
6'4' Box Big Horn-Lone Star
5.7L | 8 Cyl. | Automatic | 4WD
$55,025$52,320$50,669
5'7' Box Rebel
3.6L | 6 Cyl. | Automatic | RWD
$55,945 $52,925 $51,247
6'4' Box Laramie
3.6L | 6 Cyl. | Automatic | RWD
$58,425 $54,587 $52,834
5'7' Box Laramie
3.6L | 6 Cyl. | Automatic | 4WD
$58,980$55,106$53,337
5'7' Box Rebel
3.6L | 6 Cyl. | Automatic | 4WD
$59,795$56,558$54,764
5'7' Box Longhorn
3.6L | 6 Cyl. | Automatic | RWD
$61,890 $57,817 $55,960
6'4' Box Laramie
3.6L | 6 Cyl. | Automatic | 4WD
$62,275$58,176$56,308
6'4' Box Longhorn
3.6L | 6 Cyl. | Automatic | RWD
$65,185 $60,889 $58,933
5'7' Box Longhorn
3.6L | 6 Cyl. | Automatic | 4WD
$65,740$61,404$59,432
5'7' Box Limited
5.7L | 8 Cyl. | Automatic | RWD
$66,305 $61,931 $59,942
6'4' Box Limited
5.7L | 8 Cyl. | Automatic | RWD
$66,605 $62,211 $60,213
6'4' Box Longhorn
3.6L | 6 Cyl. | Automatic | 4WD
$69,035$64,475$62,404
5'7' Box Limited
5.7L | 8 Cyl. | Automatic | 4WD
$70,155$65,521$63,416
6'4' Box Limited
5.7L | 8 Cyl. | Automatic | 4WD
$70,455$65,801$63,687
5'7' Box TRX
6.2L | 8 Cyl. | Automatic | 4WD
$98,335$92,168$89,218

Quad Cab

Quad Cab Models MSRP Invoice Dealer Cost
6'4' Box Tradesman
3.6L | 6 Cyl. | Automatic | RWD
$39,915 $38,474 $37,277
6'4' Box HFE
3.6L | 6 Cyl. | Automatic | RWD
$41,555 $39,974 $38,727
6'4' Box Tradesman
3.6L | 6 Cyl. | Automatic | 4WD
$43,765 $42,095 $40,782
6'4' Box Big Horn-Lone Star
3.6L | 6 Cyl. | Automatic | RWD
$45,130 $42,843 $41,489
6'4' Box Big Horn-Lone Star
3.6L | 6 Cyl. | Automatic | 4WD
$48,980 $46,491 $45,022
Other Ram Models